Introduction to e-commerce in Vietnam E-commerce is the activity of buying and selling goods and services online via the internet. In Vietnam, e-commerce is growing rapidly and has great potential with an estimated growth rate of 29% in 2020, according to the statistics of the Ministry of Industry and Trade. II. Development of e-commerce channels in Vietnam in the past 5 years E-commerce channels in Vietnam have made significant strides in the past 5 years. Large e-commerce platforms such as Shopee, Tiki, Lazada, Sendo, etc. are growing strongly and presenting nationwide.
Traditional companies such as Lotte, AEON, Vinmart have also opened online sales channels to leverage the market potential. III. Development of e-commerce channels in Vietnam in the next 5 years Rapid growth According to experts' forecasts, e-commerce channels in Vietnam will continue to grow strongly in the next 5 years with an expected growth rate of over 30% per year. This will be a driving force for competition and investment of companies in the market.
Diversified development Companies participating in e-commerce channels will expand their products and services diversity to meet the increasingly diverse needs of customers. Beside to food products, electronic products, fashion, and household goods will also be provided through e-commerce channels.
Focus on quality and service Companies will focus on enhancing product quality, improving customer service to build trust and attract customers.